I went to buy a Sony XBR49700D TV on 4/18/17. Went to differ stores and saw that most TV's showed different images I couldn't compare picture quality because, I repeat most of them showed different Pictures. Now, you see what I saw , yes different pictures. I wanted to compare picture quality side by side, looking at the same picture. I sure hope you got the picture. Then I went to PC Richards in Newington, CT and I saw that almost all the TV's showed the same picture. Of course, depending on lots of things there are differences between Manufactures and Models. Now I had a better chance to pic the model that I liked. I was so impressed to be able to compare that I told Hector the Salesman that I would write a review. Gary Jones ghpxx@hotmail.com